Marketing Minute - Volume 4

Bob Garczewski • August 14, 2025

This is a reverse mortgage customer!

     Welcome to the 4th edition of the SimpleReverse Marketing Minute! 


This week we are going to start a new series called "This is a Reverse Mortgage Customer!" In this new series, we will highlight actual customer scenarios and how the reverse mortgage proved to be a great solution for them.


Reverse Scenario: 

  • Jane is 65 years old with a $1,200,000 home and a $350,000 mortgage
  • She called in looking to refinance her existing mortgage to lower her payment of $2,100 a month
  • Only makes $1,800 a month in SS Income and is unable to qualify for a conventional refinance

So, the LO suggested a Home Equity Conversion Mortgage (reverse mortgage) to her as an alternative. After hearing all of the benefits of the loan, she moved full speed ahead and closed the loan in less than 25 days. The benefits she received were:


  • Paid off her conventional $350,000 loan
  • Eliminated her required monthly mortgage payment altogether, freeing up over $2,100 a month in additional monthly income
  • Received an additional $60,000 Line of Credit for emergencies

     

     If you have customers like Jane that could benefit from a Home Equity Conversion Mortgage (reverse mortgage), give me a call TODAY and let's discuss how we can make this loan work for YOUR CUSTOMER!


Here at SimpleReverse, we are here to help! If its marketing tools, marketing ideas, product training, scenarios or just a basic question; we are here as a resource to help you expand your knowledge and grow your business!! Don't hesitate to reach out today for any of your reverse mortgage needs!!! SimpleReverse is here to make the reverse mortgage product and YOUR reverse mortgage business SIMPLE, EASY and EFFICIENT for both you and your customers!!



Give me a call TODAY and we can help you too experience the SimpleReverse DIFFERENCE!!

     

By Bob Garczewski June 5, 2026
Rates Up Slighlty This Week, NO Change to Benefit Amounts Next Week!
By Bob Garczewski May 29, 2026
Rates Down This Week, HIGHER Benefit Amounts next Week!
By Bob Garczewski May 22, 2026
Rates Up Again This Week, Lower Benefit AMounts Next Week!
By Bob Garczewski May 20, 2026
How to Build Trust with Your Senior Borrowers!
By Bob Garczewski May 15, 2026
Rates UP This Week, LOWER Benefit Amounts Next Week!
By Bob Garczewski May 15, 2026
Weekly Market Commentary - For the Week Ending 4/24/26
By Bob Garczewski May 15, 2026
Weekly Market Commentary - For the Week Ending 4/17/26
May 15, 2026
Reverse Mortgage Marketing Minute - 2026 Volume 5
By Bob Garczewski May 15, 2026
Rates Down This Week, NO CHANGE to Benefit Amounts Next Week!
By Bob Garczewski March 31, 2026
rates UP Again This Week, LOWER Benefit Amounts Next Week!
Show More